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Pepsi Takes Over Iconic Global Landmarks to Unveil New Logo Undertaking its first visual identity change in 14 years, Pepsi now unveils its brand new logo update as it gears up to support a range of cultural moments throughout 2024.Embracing its "Thirsty for More" ethos, which champions any form of unconventional pursuits of enjoyment, the brand has taken over iconic landmarks with larger-than-life digital installations showcasing the revamped logo in various settings. In London, Pepsi appears beside The O2 arena -- in line with its long-standing support...
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